Results (41 responses)
1. Do we need to confirm any of our existing knowledge?
Question: How many hours a week do you spend shopping online?
Average Response:
1 hour
2. What questions do we need to ask to find out the unknowns?
Question: Do you prefer to shop online or in-person?
Response:
53.7% Online
46.3% In Person
3. What assumptions do we have that we could validate?
Question: If you've been on the ZARA website, how would you rate your online experience with it 1-5?
Response:
1 - 24%
2 - 24%
3 - 32%
4 - 16%
5 - 4$
